doppo by Zurich: a fully digital insurer for Spanish market focused on D2C channel
A new digital insurer offering car insurance that puts the customer at the center. Insureds can set the price of their policy, since they receive information about the value of their vehicle.
01What did our client need?
Zurich wanted to create a new digital insurance company and was looking for a partner to jointly invest in its spin-off.
The goal was to become a pure digital gamer with state-of-the-art UX and offer innovative services with advanced analytics insights to turn this new insurance into a monetized asset.
02How did we help our client?
doppo selected NTT DATA to offer customer-oriented applications, among which the following stand out: brand design, customer journey design; native mobile applications, web application, company portal and CRM; as well as a customer experience optimization analysis.
NTT DATA has become a strategic partner for doppo, helping this company to expand its innovative insurance proposal: including new functionalities and expanding the scope to new geographies.
03What was the result?
Just 9 months after the initial conversations, doppo was a reality. In just 6 months a completely new company was created with end-to-end solutions for its value chain.
doppo is a data-driven company, which uses cutting-edge algorithms and advanced data functions based on the implementation of NTT DATA's digital marketing tools to capture customer behavior.
Digital Focus Area
- Customer Experience
- Business Consulting
Line of Business